Shooting to Illustrate

This assignment was probably the most difficult to shoot.

Context

Physical context is illustrated in the subjects; everyday items that consumers may or may not be knowledgeable about.

The psychological context is found with the juxtaposition of the objects and what shouldn't be there. The viewer may see how certain objects perform a different task than illustrated (i.e. a condom as a preventative and safe measure).

In our American culture, we somewhat pride ourselves with excess; excessive serving sizes for one, and excessive amounts of sugar in our foods and drinks.

Regarding social context, we as a society understand that drug addiction is an issue, one that is constantly talked about. When it comes to sugary drinks and unhealthy foods, the conversation is never really as in depth, but it is still a problem.

The temporal context is found with the prevalence of unhealthy foods in our stores. They definitely saturate our day-to-day shopping experiences and it's debatable whether or not majority of consumers are even aware of what they're consuming.

56mm | f/1.8 | ISO 3200 | 1/500th
A play on what we're really drinking buying juices. There's a Minute Maid and an Arizona behind the glass, both of which are filled with 60+ grams of sugar, most of which is addictive, not from natural fruit juice.

23mm | f/1.8 | ISO 3200 | 1/500th
With this photo I wanted to illustrate that we should not take gambles with our food; that as consumers, we should be knowledgeable concerning the production and handling of what we consume.

23mm | f/1.8 | ISO 3200 | 1/500th
I wanted to depict sugar as a drug, in the sense that abuse of it is dangerous to our health. I desaturated the image a bit as well.